Features and tRends

(April 2009)

What’s New From Kleber & Associates


2009 Kitchen & Bath Industry Show

K/BIS this year is being held in our own Atlanta backyard—and we couldn’t be more excited. We’ll be twittering live from the show floor highlighting our favorite kitchen and bath products and sharing the industry’s most innovative trends. Don’miss out on the action. Follow us on Tumblr and check out our tweets, photos, vlogs, show highlights, reports and so much more!

The K&A staff is also holding an editorial luncheon at Dantanna’s in the CNN Center, next to the Georgia World Congress Center (where K/BIS is held) on May 2 from 12:30 to 2:30 p.m. More than two dozen guests including K&A clients, and esteemed editors and reporters from the industry’s leading publications will attend to discuss the kitchen and bath industry’s foremost trends and hot products.

Earth Day

At K&A, we know green is the new black. In honor of Earth Day—April 22—we’re revamping our K&A Green Team Web site to include even more valuable content and discussion surrounding the world of eco-friendly product development, design and building initiatives. Check out K&A Green to find out more about our efforts to support the green movement and what our clients like Gerber and Innovative Stone are doing to promote water conservation and recycling.

New Market Research

The Millennials are coming! The newest generation to dramatically shift the consumer landscape, this group of individuals born between 1980 and 2000 will be the driving demographic force behind future business success. In 2010, it’s expected that Millennials will have more economic influence than any other age group. For those of us in the home and building products marketplace, where Millennials choose to live and how they will raise their families are the most significant factors shaping the nation’s housing industry to consider over the next 20 years.

Want to find out more about the Millennials’ housing and design preferences, purchasing habits, motivating factors and most importantly, how to convert them into customers? Click here to be placed on the list for an advance complimentary copy.

Upcoming Events

Steve Kleber was recently honored by being chosen as a distinguished speaker for the 2009 Southern Building Show. If you’re going to be in attendance, make sure to check out Steve’s Thursday and Friday sessions—“Eco-Friendly Building Trends and How You can Sell and Market the Value of ‘Green’” and “Marketing in a ‘Low’ Time: Smarter marketing is the key to growing your business during difficult times.”

If you can’t make it, visit the K&A Web site after the show to download Steve’s presentations or email skleber@kleberandassociates.com for a free copy.

Kleber Makes National News

Steve Kleber, along with Innovative Stone’s CEO Karen Pearse, were recently quoted in Inventor’s Digest. Steve was also featured in the official Continental Airlines magazine, Continental, about the role of Ruppies in real estate projects and trends. Click here to view the full article.

Love the home and building products channel?

So does K&A. Click here to join the K&A subscriber list for tradeshow reports, email news updates and to receive free copies of our quarterly market research white papers. And don’t forget to subscribe to Steve’s blog and check out our facebook page for more industry insight.

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