To Improve In-House Marketing Simply Add An Agency. Delayed launches? Missed opportunities with dealers, contractors, and specifiers? Inconsistent messaging between sales and marketing? Sound familiar? A Few Forces Are Converging at the Same Time The “AI...
Lowe’s recently launched its Creator Network – focusing on home improvement content – with 17,000 creators already active in their community. After a year of beta testing, the Mooresville, NC based retailer has explicitly connected this marketing...
ATLANTA (January 2026) – Kleber & Associates (K&A), a full-service marketing and public relations agency focused exclusively on the building products industry, has been selected as agency of record by HydroBlok, a national manufacturer of innovative,...
In Las Vegas last week The Consumer Electronics Show once again offered more than just new gizmos and gadgets. More importantly, the event provided our team a preview of the path forward in Smart Home Technologies… highlighting the trends that will influence...
