Last week over 200,000 housing and design professionals from across the globe flocked to Las Vegas – to experience more than 1,800 exhibitors — showcasing the latest housing products across some one million square feet of exhibit space. The...
This week, hundreds of thousands of design and construction professionals will come together… for the largest annual gathering of North America’s design and construction industry. Design & Construction Week features the co-location of the...
If there’s one goal building products brands are seeking to accomplish — or at least should be — it’s to stand out from the competition. Rather than, getting lost in the “sea of sameness.” The challenge continues to be, is that...
These days, anyone with a smartphone can make and post a video. But useful video content that drives traffic and engages leads… involves more than a convenient device. When approaching a particular campaign, often these are the qualifying questions: What kind...
Steve Kleber, founder of integrated marketing communications firm Kleber & Associates, and I recently discussed the growing momentum — and opportunities — for microgrids and how they will impact the building industry. ~ Chris Luzar, Frohman &...
