Our Work

We’ll give you something to talk about.

Our Work

We’ll give you something to talk about.

It’s always rewarding to feel like you’ve done a good job. Not because that’s what you’re supposed to do… but because it’s the right thing to do.

At K&A, we’re passionate about helping our clients succeed. It’s our reason for being.

“Lead by example.” Those are the words we live by.

So we thought we’d share a few case studies that will give you a better idea of what we do. And how we might be able to accomplish something similar for your brand.

See what our clients are saying about us

…While vested with a primary responsibility for public relations and media planning, K&A’s SharkBite PR program delivered much more than the promised earned media impressions. We were so pleased with the results, we extended K&A’s scope of work to include all RWC brands, including our StreamLabs smart home water monitoring solution…

Chris Carrier
Director of Marketing, Americas

Reliance Worldwide Corporation

…We have been particularly pleased with K&A’s strategic work and their promotional results showcasing CertainTeed’s high-quality metal and solar residential roofing products.

As a result, we expanded the agency’s responsibilities, including adding media planning services…

BethAnn Jordan-Kruljac
Director, Marketing Communications
CertainTeed Roofing

That Spring, K&A conducted a virtual media tour for Vadara with top editors in the kitchen and bath sphere to continue promotion of the new color palette. The agency’s efforts garnered important visibility for the stain resistance and wellness benefits that quartz surfaces feature, including nonporous attributes that are not available in natural stone products.

Lindsay Wiebrand
Director of Marketing

US Surfaces / Vadara

K&A created a unique, highly memorable and disruptive characterization of the product that resonated with buyers and installers. The team developed solutions for print, digital and web design, and presented ideas for potential experiential work. In the end, the campaign supported sales efforts and created multiple opportunities for engagement.

Nicole Lipson
Senior Marketing Manager
Georgia-Pacific Gypsum

Through results-driven integrated content marketing and PR programs, K&A effectively targeted, and engaged, key influencers and decision-makers to keep the Carlisle brand top of mind. K&A created a core message to guide the audience experience, extended that messaging into multiple media channels, and then creatively mixed their content delivery to successfully move Carlisle’s audiences from one touchpoint to another – helping to grow brand awareness and affinity...

Chris Sy
President

Carlisle Wide Plank Floors

when our website traffic began to unexpectedly decline, the team helped us determine what factors were at play – and then quickly addressed them. As a result, our website traffic began tracking at previous levels. This was especially important, as Elmira is a consumer-facing brand, and our website is one of our most effective sales and marketing tools. At the same time, K&A analyzed our social media presence and implemented changes that have resulted in significantly more engagement across our social platforms.

Tony Dowling
Vice President, Sales & Marketing

Elmira Stove Works

We are thrilled with the overarching campaign that K&A developed for Shaw – “Every Day. In Every Way,” which is not only being used on our new website but also throughout our marketing materials. This brand promise encompasses what we are all about, and the response from our customers and employees has been extremely positive. K&A also created engaging content for the entire website, making our voice more conversational and relatable for website visitors

Christine Slaughter
National Director of Design + Marketing
Shaw Builder + Multifamily

Ready to explore how K&A can take your brand to the next level?