NAIL IT WITH K&A
Brand. Experience. We live and breathe your business. We know the architects, the designers, the contractors, electricians, and plumbers. We know the outlets and their buyers, how to generate demand and drive distribution. We know the category influencers and gatekeepers. We know the homeowner and business operator like the back of our hand. Sure, we know what they buy and why, and we also know what they’ll want next.
Case Studies
Maintaining connections with a virtual media tour
We got skin in the game for a breakthrough product
We made waves for an industry leading product
We demonstrated how a brand can be more than the sum of its parts
We helped a leading brand let off some steam
We paved the way for a groundbreaking “smart” product
Recent Blogs
What Crayola can teach building product brands
Since its beginnings in 1903, Crayola has been an important part of everyday life for kids, parents and educators. That didn’t happen by accident. The brand has been very intentional about how...
Eight Ways to Future-Proof Your Building Product Brand
It’s easy to get lulled into complacency when the housing industry is at the top of its game. In fact, The National Association of Realtors Affordability Index, which looks...
How to Align Your Building Product Brand Teams
How often does your Sales team talk to your Marketing team? Do they speak the same language? Are they really listening to one another? Are they aligned in their efforts? Consider the following...
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