Face it, consumers want human-driven customer service. This should come as a surprise to absolutely no one. After a decade or so of having to navigate with auto-attendant menus and more recent “zombie-chat-bot” operators when calling into customer service,...
The 2018 International Woodworking Fair, held in mid-August in Kleber & Associates’ home base of Atlanta, was certainly chock full of interesting new surfaces, flooring, architectural woodwork and decorative hardware. In fact, more than 1,000 exhibitors were...
ATLANTA (August 2018) – Kleber & Associates (K&A), a full-service marketing and public relations agency, has been selected as the public relations agency of record by the Wood Products Division of Boise Cascade Company (NYSE: BCC). Boise Cascade is one...
One of the biggest trends in our industry in the last ten years or so is content marketing. It’s gotten to the point where it’s almost a buzzword, and many thought leaders have declared that its time has passed. The reason for skepticism is that so many...
ATLANTA (August 2018) – Kleber & Associates (K&A), a full-service marketing and public relations agency, has been selected as the public relations agency of record by the Wood Products Division of Boise Cascade Company (NYSE: BCC). Boise Cascade is one...
