Here’s a newsflash: building products are not at the center of consumers’ lives. People don’t think about appliances, windows, and flooring all the time. Even when they’re actively shopping for these items, audiences don’t think their...
Logo printing offers new, prominent lead generation tool (MALVERN, Pa.) — Contractors have a new tool that turns each roofing project into an advertisement for their business. CertainTeed’s popular RoofRunner™ underlayment can now be customized...
August 3 gala will celebrate the achievements of Hispanic and minority contractors in the Carolinas (RALEIGH, N.C.) — CertainTeed, a leading North American brand of exterior and interior building products, will serve as a co-sponsor of the 2018 Hispanic...
If you don’t measure it, did it happen? Recent research claims that only eight percent of consumers reported being “very satisfied” with promotional emails. Honestly, we’re surprised it’s that high. Email has been around for decades, and...
BOISE, Idaho – From the beginning of his career at Boise Cascade Company (Boise Cascade) (NYSE: BCC), Steve Stoler has been a trailblazer. Stoler will retire from his position as particleboard sales and marketing manager at Boise Cascade this August, marking the...
