In February we, along with our client Georgia-Pacific Gypsum, had bestowed upon us a very prestigious award. It’s the most prestigious a marketer can get in the state of Georgia. To win it, we had to beat Georgia-based marketing heavyweights like Chick-fil-A,...
ATLANTA (March 6, 2017) – Kleber & Associates (K&A), an Atlanta based marketing and communications firm, today announced the appointment of Kathleen “Kat” Bowley as Senior Public Relations Account Director. “I have admired Kat’s...
A few articles recently point to some interesting trends in consumer behavior, indicating a continued preference for good, old-fashioned retail shopping over e-commerce. But it’s not quite that simple, and there are some interesting lessons for building products...
You might have noticed that the public relations landscape is changing. Rapidly. Is your approach to PR changing with it? It used to be that the PR team worked separately, taking direction from the marketing department and developing the news angles for the product or...
Every year, the marketing world goes bananas over the Super Bowl ads, and every year, the game is punctuated by a slew of over-the-top, creative-for-creativity’s-sake commercials with dubious marketing value. But there are always at least a couple that cut...
Designer and television host Kelly Edwards and contractor Art Steedle joined forces on a new business venture called Cargo Builders. For this container home, Kleber & Associates arranged for a product placement for Feeney’s DesignRail to...
