Marketing Home Makeovers

Magazine advertising

For DreamMaker Bath & Kitchen, K&A developed a highly effective print campaign targeted at consumers. Every homeowner dreams of having the perfect kitchen or being able to enjoy a luxurious bath, and DreamMaker Bath & Kitchen’s network of professional remodelers was perfectly suited to make those dreams a reality.

With hundreds of independent franchise owners operating from coast to coast, DreamMaker advertising was purchased at the local level, running in consumer magazines, regional publications and local newspapers.

Ads could also be personalized with the franchisee name and contact information.

At a time when home makeovers had become a popular nationwide trend, DreamMaker Bath & Kitchen was able to capitalize.