How does a building product brand supercharge
sales & create more effective go-to-market programs?

Sales & marketing alignment allows sales to focus on selling while allowing marketing to effectively supercharge sales.

The Situation

%

“Only 25% of sales leads and collateral that Marketing creates is ever used by Sales teams”

(IDC)

%

“67% of sales professionals don’t reach their personal sales quota.”

(The TAS Group)

%

“Over 30% of Sales reps spend between 20 and 50% of their precious selling time looking for, creating or modifying Marketing content”

(Peter Strohkorb Consulting International)

%

“Only 25% of sales leads and collateral that Marketing creates is ever used by Sales teams”

(IDC)

%

“67% of sales professionals don’t reach their personal sales quota.”

(The TAS Group)

%

“Over 30% of Sales reps spend between 20 and 50% of their precious selling time looking for, creating or modifying Marketing content”

(Peter Strohkorb Consulting International)

The S&MA Opportunity

%

Up to 27% more
sales revenue

%

Up to 36%
more gross profit

%

Up to 42%
higher sales lead
conversion rate

%

Up to 33% faster
ramp-up time for
new sales reps

To learn more please contact: