Sales & Marketing Alignment

Sales & Marketing Alignment

Yes, 2020 was a year of momentous change, turbulence and uncertainty. A time when emotions spanned the gamut. And when most employees and employers were forced to adapt to unfamiliar working situations. In fact, almost 70 percent of American workers say the pandemic...
The Moment Makes the Brand

The Moment Makes the Brand

Looking back at channel engagement for the last 18 months or so, few brands stand out as much for us as Lowe’s. As an Atlanta-based marketing firm, we’re not playing favorites here — after all, their main competitor is headquartered right in our own...