Green and environmental marketing has exploded in the last year. A study conducted by TerraChoice of 12 large U.S. stores found more than 1,700 products boasting green credentials. Despite efforts by the Federal Trade Commission, green marketing claims are virtually...
What sounds like a communicable disease just might help to drive the green building and quality-verses-quantity home building trends. “Biofilia” refers to why human beings function positively in environments we deem “comfortable” due to our...
