Historically, at the end of every year, the team at Kleber and Associates has awarded a Campaign of the Year. This accolade always goes to a marketing campaign we thought rose above the rest. This year, we’re pivoting in a bit of a different...
Self-awareness is an attribute that’s in short supply these days. Especially when it comes to brands. Too often, we see brands trying to be something they’re not… and attempting to reach a higher caliber of customers. Perhaps it’s to bend to...
Steve Kleber, founder of integrated marketing communications firm Kleber & Associates, and I recently discussed the opportunities in the growing outdoor living segment of the home renovation industry. Since Labor Day weekend is a time for some to embark on outdoor...
ATLANTA (August 21, 2023) – Kleber & Associates (K&A), a full-service marketing and public relations agency focused on the building products industry, has been selected as agency of record by Connecticut-based Tulip Cooking, the revolutionary...
The annual Coverings show is the largest Tile & Stone conference in North America. Held this past week in Las Vegas, The Global Experience featured 750 vendors from more than 30 countries. Professionals from all segments of the industry participated at...