Marketing Home Products with the Grateful Dead

Welcome to the Kleber & Associates blog! Here’s the latest on Marketing Home Products with the Grateful Dead Lessons Learned from an Unforgettable Band It’s not everyday that marketing efforts are deemed highly successful. Moreover, it’s not...

The Great Water War

The Great Water War between tap water and bottled water is an ongoing one. It seems that debates about the environmental effects of tap water and the impact of unrecycled plastic bottles will forever continue between environmental advocates and bottled water...

FTC Says Kids Need to Understand Advertising

A new initiative sponsored by the Bureau of Consumer Protection wing of the Federal Trade Commission (FTC) features a rather novel take on educating kids and ‘tweens’ on the effect of advertising on their young lives. The initiative takes the form of a...

Maintaining Your Edge with an Effective Website Evaluation

There is a huge demand for clients wanting to re-evaluate their company branding efforts by starting with their websites. As we mentioned in Time Brings Diamonds and Rust, the internet stands still for no one and that usually means built-in obsolescence. Here is an...

Economic Forecasting Requires a Good Dictionary

At Kleber and Associates, we watch the national and housing industry economic newswith a passion and contemplate its possible effects on the homebuilding and remodeling business. Like our clients, we want to know what we can expect in the coming year so that we can...