Companies are planning to pour more money into digital marketing in 2019. But will they get the ROI they want? It’s not really surprising that digital marketing is becoming more important. Audiences are spending more and more time on their digital devices, and...
In the old days, back before smart phones and caller ID, when your phone rang you picked it up — and if the person on the other end was familiar, you could tell right away. How? Because you could recognize their voice. Brands have voices, too. Developing and...
The 2018 American Society of Plumbing Engineers (ASPE) Expo, the nation’s largest event for plumbing system design professionals, took place Oct. 1-2 at the Georgia World Congress Center in Atlanta. Plumbing equipment and accessory manufacturers from all over...
Earlier this year, the Home1 campaign launched with the mission of raising awareness of the looming housing crisis in America. The campaign is another example of an organization working to effect positive social change… and an opportunity for building products...
Atlanta — Oct. 3, 2018 — Kleber & Associates (K&A), a full-service marketing and public relations agency focused exclusively on building products, was honored with a W³ Award for website architecture and design for its client, Panolam®...