ATLANTA, Georgia (March 24, 2025) – Amba Products, the nation’s largest heated towel racks and accessories supplier, has redesigned their Swivel Collection to enhance the user experience.
Amba’s Swivel Collection features an innovative design perfect for compact areas. Each bar moves independently, allowing users to pull out the towel rack when needed and tuck it away when not in use. Whether placed in a traditional bathroom design, one built for accessibility, or for a living in place application, its space-saving structure ensures easy installation in narrow spots.
The updated version holds true to the original functionality but includes some added features that make installation more flexible. The Swivel now includes redesigned mounting brackets that better distribute the towel rack’s weight and make it sturdier. Also, each unit has been designed to be plug-in or hardwired capable. Now, users can choose between a plug-in installation, which is great for short-term use like rental properties, or hardwire installation that is more professional-looking and great for long-term use.
“We are always looking for ways to improve our product offerings,” stated Harris Wattles, General Manager at Amba Products. “The redesigned Swivel Collection is the perfect example of this mission with improved construction and added capabilities that make installation more versatile, and makes it easier makes it easier than ever to include heated towel racks in your space whether you rent or own,” Wattles concluded.
In addition to the product redesign, Amba has streamlined the collection to include two models, one with looped rungs and the other with straight bars. Each is available in 3 standard finishes including matte black, polished or brushed stainless steel.
For more information, visit https://ambaproducts.com/product-category/swivel/.
About Amba® Products
Amba Products was established in 2004 with a clear goal in mind – to make the heated towel rack a must-have item for every bathroom in North America. While Europeans have been drying and warming their towels on heated towel racks for decades, most Americans have no experience with them. For many Americans, heated towel racks are view as overpriced, not widely available, and seen only in the homes of the rich. A perception has persisted that they are a luxury item out of reach for most American families.
Amba Products changed this view and is proud to be one of the first companies in the U.S. to introduce consumers to affordable, stylish heated towel racks made of high-quality stainless steel. Initially supplying a handful of clients with top-grade heated towel racks, Amba now proudly boasts the largest variety of products and serves more than 1,200 retailers throughout the United States, Canada, Mexico, and the Caribbean. Visit www.ambaproducts.com to learn more.
