While marketing will continue to evolve, one shift remains on an upward trajectory: influencer marketing is no longer merely a trend… it’s a fundamental strategy. Recently, Unilever announced a significant pivot, allocating 50% of its brand marketing...
ATLANTA, Georgia (March 24, 2025) – Amba Products, the nation’s largest heated towel racks and accessories supplier, has redesigned their Swivel Collection to enhance the user experience. Amba’s Swivel Collection features an innovative design perfect...
ARNPRIOR, Ontario (March 24, 2025) – Elmira Stove Works, the leading manufacturer of vintage-inspired kitchen appliances, is celebrating its 50th anniversary in 2025. 50th Anniversary “Flower Power” 1952 Fridge in Robin’s Egg Blue In 1975, Tom...
Recently, Etsy – the online marketplace for handmade goods – launched a new marketing mission, “Keep Commerce Human”. The campaign spotlights its sellers, while addressing the rise of automation and mass production… as threats to...
When you think of a building materials marketing campaign, promotional messaging traditionally is geared toward either building owners or contractors. After all, both audiences seek to learn about the latest products and technological innovations. But Trane...
