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Boise Cascade Expands Markets for Fire Membrane Joist (AJS® 24 FMJ) One-Step Fire Solution for Unfinished Basements

Boise, Idaho — Boise Cascade, LLC, one of the largest producers of engineered wood products and plywood in North America, has announced increased production of AJS 24 FMJ, a single-step, ready-to-install I-Joist for unfinished residential basements and...
Boise Cascade BC FloorValue® Proactively Identify and Remedy Floor Design Issues

Boise Cascade BC FloorValue® Proactively Identify and Remedy Floor Design Issues

Boise, Idaho — December 05, 2017 — Boise Cascade Company, headquartered in Boise, Idaho, offers a predictive analytics tool for the construction market with its BC FloorValue software, developed to help floor designers quickly identify floor performance...
Boise Cascade BC FloorValue® Proactively Identify and Remedy Floor Design Issues

Boise Cascade BC FloorValue® Proactively Identify and Remedy Floor Design Issues

Boise, Idaho — December 05, 2017 — Boise Cascade Company, headquartered in Boise, Idaho, offers a predictive analytics tool for the construction market with its BC FloorValue software, developed to help floor designers quickly identify floor performance...
What Building Products Brands Can Learn About Engagement From Retailers

What Building Products Brands Can Learn About Engagement From Retailers

Toys ‘R Us filed for bankruptcy. Sears is on life support. Retailers across the nation are finding it too difficult to compete with the likes of Amazon. But some retailers are not only surviving, but thriving. How? They understand that they need to offer an...
Lowe’s Black Friday Video Helps Two of its Most Important Target Audiences Out of a Tight Spot

Lowe’s Black Friday Video Helps Two of its Most Important Target Audiences Out of a Tight Spot

In this world of constantly changing, increasingly fragmented media, it’s becoming harder for brands to command the attention of the consumers they covet. There is so much content being created, standing out has become a real challenge. And it’s not...
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