Traditionally, a mid-year economic report provides a clear direction. In today’s economy shadowed by uncertainty, the temptation is to wait for more clarity. Less volatility. Maybe even fewer headlines. But history and data continue to show – that the...
For decades, Google has been the undisputed heavyweight champion of search, holding some 90% market share. While other platforms have vied for attention, Google has consistently innovated to maintain its dominance. Now, a new era is dawning… and it’s...
Launching a new builder product is a significant undertaking, fraught with potential pitfalls. And immense opportunities. A well-executed product launch isn’t just about introducing something new… it’s about establishing expanded market presence and...
Construction media leader, Architectural Record will be inaugurating The Architectural Record Awards this fall. The new industry awards will supplement an autumn print edition by recognizing the year’s best built and unbuilt projects – and leading design...
In the serene depths of a lake, underneath where surface waves dance in the sunlight, lies a hidden boundary. Somewhere in the murky depths a drastic shift in temperature occurs, marking the “thermocline”… a point where the energy of surface motion...
Understanding customer intent is the holy grail for businesses across all sectors… including the builder products industry. Artificial Intelligence stands poised today, to revolutionize how brands connect with their customers… providing unprecedented...