Chris Thiede expands the growing marketing agency’s leadership team ATLANTA (February 2023) – Kleber & Associates appoints Chris Thiede as the new Vice President, Practice Director Public Relations + Content. Kleber & Associates (K&A)...
Last week over 200,000 housing and design professionals from across the globe flocked to Las Vegas – to experience more than 1,800 exhibitors — showcasing the latest housing products across some one million square feet of exhibit space. The...
This week, hundreds of thousands of design and construction professionals will come together… for the largest annual gathering of North America’s design and construction industry. Design & Construction Week features the co-location of the...
If there’s one goal building products brands are seeking to accomplish — or at least should be — it’s to stand out from the competition. Rather than, getting lost in the “sea of sameness.” The challenge continues to be, is that...
Steve Kleber, founder of integrated marketing communications firm Kleber & Associates, and I recently discussed the growing momentum — and opportunities — for microgrids and how they will impact the building industry. ~ Chris Luzar, Frohman &...
Despite entering the new year amid a backdrop of 40-year-high inflation, the current sales and marketing landscape provides a “once-in-a-generation” opportunity for progressive building product brands to reengineer the business process. In fact, a unique...