With over 1.3 billion users, Facebook remains the global king of social media engagement. From the halls of Harvard, ramping to a cultural phenomenon in a mere decade, Facebook is viewed by some on the same level of importance as was once reserved for the telephone...
Have you heard about IKEA’s cool Klippbok? Swedish for “scrap book,” the new website and iPad app allows users to create mood boards by dragging and dropping items onto a blank page. The innovative and creative building product marketing tool allows...
Social media… the 300 pound gorilla in the room that generates questions such as “why aren’t we doing more with this?” and “shouldn’t we be on this platform?” Comments like “XYZ brand is on it – we’re...
Welcome to the Kleber & Associates blog! Here’s the latest on IKEA’s Klippbok: Inspiring virtual visualization There’s nothing like trying a product or service before committing. Companies have used this approach for years to gain and maintain...
Welcome to the Kleber & Associates blog! Here’s the latest on Why We’re Joining Google+ I’ve watched Google+ very closely since it launched in July last year. I joined the new social network as soon as my invitation arrived. But like most people,...
Welcome to the Kleber & Associates blog! Here’s the latest on Schemas for Your Brand We’re asked quite frequently about search engine optimization and how our clients can get the best search engine ranking. While the answer to that question used to be...
