Popularized during the financial crisis of 2008, the term “staycation” was added to our lifestyle vocabulary when people began enjoying vacation time in their own places of residence, in order to save money. Today, that trend continues to grow for reasons...
We’re a couple weeks removed from the biggest trade event of the year – Design and Construction Week 2015. In year’s past, we took this time to digest what we saw, follow-up on press opportunities and take a collective sigh of relief....
So what were the prevailing trends at Design and Construction Week? With four team members on the floor, K&A was fully immersed in the experience. We asked our associates to compile their observations on what seemed prevalent and what resonated with them. Joey...
If there is one thing we know from the 2015 Consumer Electronics Show it’s that the smart home is no longer something from a sci-fi flick; it’s existing in neighborhoods today. Imagine waking up and your lights have already turned on and the coffee has...
Due to the increased prominence and impact of Hispanic Americans across the country, Kleber and Associates has published a white paper discussing Hispanic Americans’ influence on, not only our culture, but, also on consumerism. As the largest minority group in...
The next stop in Kleber & Associates’ 2014 summer media tour was a homecoming for the International Woodworking Fair in Atlanta held August 20-23. Regarded as one of the largest trade shows in the world, IWF features more than 1,000 exhibitors in the...
