Welcome to the Kleber & Associates blog! Here’s the latest on Marketing Home Products for Outdoor Living Outdoor living spaces have ignited fundamental shifts in how consumers use and view their backyards. They come at the intersection of landscaping,...
A Smart Company poll conducted last year found that 44 percent of companies had made plans to cut their marketing budgets in response to tighter economic conditions. This raises a need for all companies and their marketing professionals to reconsider the quick...
Customers Are Forever Interacting, Forever Online According to trendwatching.com, there is an emerging trend of heightened online interaction, dialogue and conversation among customers and brands. Called “foreverism,” the trend is defined as the:...
Welcome to the Kleber & Associates blog! Here’s the latest on Marketing Home Products to Improve Indoor Air Quality Surprisingly, the awareness of pollutant-free indoor air is not as prevalent as other green issues today. According to the World Health...
Welcome to the Kleber & Associates blog! Employee Satisfaction Key to Marketing Home Products. Here’s the latest. Seven Ways to retain the best of the best An effective team is the heart and soul of any successful business. Keeping the best staff and...
When analyzing your marketing campaigns and customer relationship programs, you need to address loyalty or reward programs, according to a new study. A new white paper by the loyalty marketing consultancy Colloquy, titled “After the Meltdown: Consumer Attitudes...