The words “Happy New Year” can often roll off the tongue and sound so trite and ambiguous. How can we embrace such a concept when everything seems to be in a continuous state of turmoil? The world’s floating economies are anchored by the U.S. dollar...
A look at what caused the downturn and where we will be in the near future The status of the U.S. housing marketing has made headlines across the globe. First it was the news of record-breaking highs of single-family home starts, price appreciation and new home sales,...
Creativity is purely subjective. However, being creative isn’t just about making pretty pictures. In this marketing-driven world, it’s crucial to have a fervent creative team on your side; not just to...
“New Urbanism” reached popularity in the 80s and has continued to gain momentum. Aspirational homeowners, city planners, architects and developers persist to seek sustainable living that provides solutions for social, health, energy, economic, aesthetic,...
With 7.6 million kitchen remodels in 2007, up 200,000 from 2006, today’s homeowners continue to deem kitchen remodels a valuable investment. But do extensive makeovers remain a priority? With the current housing slump, are today’s kitchens really...
As a follow-on to my last blog, it’s important to highlight some additional reasons to further support the theory that those companies that ride out the wave of the housing slide will be the ones on top during the upturn. By creating and engaging in powerful and...
