There’s an old saying that goes, “Put your money where your mouth is.” It essentially means that rather than just talking about a problem, you should do something about it. Using your time, efforts, and — of course — money.
Stanley Black & Decker is addressing that opportunity with a new initiative… that endeavors to solve a major problem in the country and around the world.
The United States’ two home improvement retail behemoths, The Home Depot and Lowe’s, recently announced their third quarter earnings and they were eye-opening.
We’ll analyze how to leverage this new “big box” trending data — to help you drive sales and marketing best practice — for use in 2022 planning… even if you are prioritizing two-step distribution.
The American economy is shifting even as it recovers from the global disruption brought about by the pandemic. The people whose labor fuels that economy seem to be behaving in unprecedented ways.
Recently, thousands of industry professionals congregated at the 2021 International Pool Spa Patio (PSP) Expo / DeckExpo show in Dallas. Event attendance increased by 21 percent from 2019, when the event was held in New Orleans.
Always keeping our pulse on the industry… and forever curious to learn about the latest and greatest offerings, the K&A team has noted some of the most popular trends and products seen at the show.
Rebranding is one of the most expensive things you can do in marketing. But it’s not always a good idea… and many companies do it unnecessarily.
Rebranding a building product, or residential or commercial service offering, can be a tricky and disruptive undertaking. And it may not always be advisable… or fruitful.