Hardly a week goes by without a discussion or two about how to get the most value out of CRM and email automation platforms. Brands seek counsel on best practices for content, subject lines… and the cadence for when to send what content. How to clean...
There was a time not too long ago when LinkedIn users saw timeline posts in an order heavily influenced by the popularity of content. That is to say, many audiences viewed the same Gary Vaynerchuk posts because they were “trending”. This popularity...
It’s no secret that generative artificial intelligence tools are the Next Big Thing. While some may perceive AI as a potential threat to job security – its integration into marketing strategies – presents a host of opportunities for those poised to...
Now that 2024 is approaching its midpoint, the economic landscape presents a mix of cautious optimism and lingering uncertainty. The latest Beige Book report from the Federal Reserve reveals that the US economy showed modest growth in late spring. Yet, persistent...
The Home Depot released its latest earnings a week ago, and the report revealed significant insights into the company’s financial performance and strategic direction. As one of the two leading home improvement retailers in the United States, the brand is a...