Understanding what earned media is — what it isn’t — and where to find it Earned media is precisely what its name implies — word-of-mouth reporting that arises from positive impressions of your business. It represents all forms of attention...
ATLANTA (January 2017) – SharkBite Plumbing Solutions, a premier manufacturer of plumbing and water control systems, has chosen Kleber & Associates as its marketing agency of record. Atlanta based, Kleber & Associates, will handle public relations and...
The housing crisis is an issue that needs to be faced and tackled by the next administration. Both presidential candidates have contrasting stances on the issue along with different backgrounds. Trump, a real estate mogul, should be better for housing, but his history...
When it comes to establishing a building products blog that works for your brand, strategy is everything. If you’re ready to create a blog that does some seriously heavy lifting, we’re ready to show you the elements you need in place to give your content...
Over the last decade, there has been a major shift among businesses to be more authentic – to be more real, more human and more relatable. This involves less talking at people, and is more about having a conversation with them. Advertising is no longer about...