“Chaos is inherent in all compounded things. Strive on with diligence.” [Buddha]

During this decade, we’ve found ourselves exposed to incredible challenges, as both a society and an economy. Our markets, fortunes and wellbeing have been a lot like eating shellfish: what goes down…can come back up.

In the last year, the signs of economic recovery are certainly clear, though measured. Factories and inventories are operating closer to pre-recession levels, homebuilding numbers are rising and we’ve had a third straight quarter of expanding GDP. The economy’s rebound has even caught the attention of Berkshire Hathaway’s Warren Buffet who, with a significant exposure to home product brands, said recently, “I see our businesses coming back almost across the board.”

Many people consider this past decade the worst ever and perhaps it has been a bit of a downer, but not without significant triumphs. Look no further than the Green movement and the awareness raised for sustainable living for an example of progress. Technology has made incredible leaps as well. (What cell phone were you using in 1999?!) And, of course no decade recap would be complete without noting the rise of everyone’s favorite buzz word: social media.

In fact, I believe social media to be the single most exciting innovation of the decade. Never before have individuals held such connectivity. With the ability to make your voice heard comes significant power, as an individual, consumer, business or marketer. Now more than ever before, if what you’re saying matters, you will be heard.

In more recent news, we have experienced the best September in the stock market in 71 years and many signs are pointing to a more widespread economic stabilization. While the recovery will be measured in pace, it will also be predicated on sustainable practices, manageable consumption trends, and improved business efficiency. The pitfalls of this decade have tested us, but they have also made us resilient. We’ve been forced to become more innovative, more balanced, and most definitely, more humble.
Check out other responses to this week’s Let’s Blog off topic, Is there a reason to be optimistic?, here: www.letsblogoff.com.


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