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How to Innovate Building Product Marketing in the New Year

How to Innovate Building Product Marketing in the New Year

How to Innovate in the New Year The trusty garage may become a thing of the past. You know, the large spaces found in most American homes — designed to accommodate two or even three cars — but are just as often used for storing junk? Thanks to technology,...

Maximize Marketing Home Products during Hard Economic Times

A Smart Company poll conducted last year­ found that 44 percent of companies had made plans to cut their marketing budgets in response to tighter economic conditions. This raises a need for all companies and their marketing professionals to reconsider the quick...