How Millennials Can Boost Sales For Building Materials

How Millennials Can Boost Sales For Building Materials

With rent in the U.S. at an all-time high and interest rates remaining at an all-time low, the best way for Millennials to avoid paying 30 percent or more of their monthly income on rent is to become homeowners. In June 2015 first-time homebuyers accounted for 32...
How Building Products Can Compete and Win as a Challenger Brand

How Building Products Can Compete and Win as a Challenger Brand

Say the phrase “challenger brand” and classic marketing stories come to mind: Avis vs. Hertz, Coke vs. Pepsi, Apple vs. Microsoft. These are typically David and Goliath stories, where smaller companies nibble away at the market share of industry giants,...

Our Picks for the Best New Products at this year's IBS Show

So we’ve talked about the amount of walking we did, the trends we saw and the sentiment among the attendees. What about new products? You can’t have a trade show issue without discussing the star attraction. Our team compiled their favorites and we left it...

Simple Storage Solutions from WoodTrac

Welcome to the Kleber & Associates blog! Here’s the latest on Simple Storage Solutions from WoodTrac One item near the top of almost any homeowner’s wish list, especially those with families, is “more closet space”. Even the most organized...