Wouldn’t you know it, the week after we post an article applauding Sears for being good stewards of the Kenmore brand, it’s revealed that they’re trying to sell it off. Oops. Things move fast these days. Sometimes even too fast for an emailed article...
Just call Sherwin-Williams the paint advertising police. A while back, we commented on Sherwin-Williams taking Rustoleum to court for their claim that one of their paints offered “twice the coverage.” Our point of view was that while Sherwin-Williams was...
Toys ‘R Us filed for bankruptcy. Sears is on life support. Retailers across the nation are finding it too difficult to compete with the likes of Amazon. But some retailers are not only surviving, but thriving. How? They understand that they need to offer an...
Welcome to the Kleber & Associates blog! Here’s the latest on The New Luxury From bank meltdowns and housing market slumps to bail outs and fears of inflation, it’s hard to ignore the effects the recent recession has had on our lives. During the height...
Most organizations are facing new realities in today’s economic environment. Consumer behavior has changed dramatically, and virtually the entire population has reconsidered its spending habits. We’ve seen a return to the basics where people are being...
