Early this year, fast-food chain Subway was hit with a lawsuit alleging that their tuna sandwiches contained no tuna – and, well, no fish at all. While the company was ultimately exonerated, their response provides a lesson in how not to...
When one conducts a “random” search for a product or service on the Internet, the results are anything but random. Rather, search engines like Google organize and display pages (lots of pages) of results… in what appears to be a well-choreographed...
ATLANTA (May 2021) – Kleber & Associates (K&A), a full-service marketing and public relations agency, has been selected as the agency of record by Vadara Quartz Surfaces (Vadara), a world-class manufacturer of premium quartz surfaces. K&A will...
As summer approaches, so does blockbuster movie season — and as our friends at Marvel and DC know — Americans love movies about superheroes. In fact, my kids are buzzing about the release of Black Widow and Venom. And why not? Ever since Superman flew onto...
The growth of “click and collect” and what that means for building product brand websites The last year has changed virtually everything. From new ways of working. To remote learning. And how we buy products. Importantly, there’s a clear trend...