The Trillion Dollar Opportunity – Marketing to Hispanic Americans

Due to the increased prominence and impact of Hispanic Americans across the country, Kleber and Associates has published a white paper discussing Hispanic Americans’ influence on, not only our culture, but, also on consumerism. As the largest minority group in...

Ladies leading the way in recovery spending

In the past few decades, there has been a tremendous shift in who makes shopping decisions in the household, switching from men to women. Well, not only do women make decisions on what to buy, but a new report by American Express says young women have been leading the...