Now, more than ever, simply having a web presence isn’t enough. When customers and prospects want to learn more about a building product or solution — to check on available options or to answer a question — audiences expect to be able to find the...
If you don’t consider blogger engagement a crucial component of your marketing strategy, you should probably just stop reading this now. We’ll be here when you’re ready to get serious for influencing one of the most powerful, yet misunderstood,...
Much has been written recently about the rising influence of third-party bloggers. When consumers are researching brands and products, bloggers are among their most sought after resources. This growing trend hasn’t been lost on marketers, either—37...
Welcome to the Kleber & Associates blog! Here’s the latest on Schemas for Your Brand We’re asked quite frequently about search engine optimization and how our clients can get the best search engine ranking. While the answer to that question used to be...
Welcome to the Kleber & Associates blog! Here’s the latest on Pinterest for Businesses The decision to activate a Pinterest account is on the minds of many, especially in the business world. We already know that Pinterest has more than 12 million users and...