Proof on the Horizon for the Housing Market

Proof on the Horizon for the Housing Market

This week we screened a wealth of industry data metrics that gives us confidence that the worst for the housing industry is behind us. An optimist by nature, I can’t afford  to be naïve. Optimism is a force of life that keep us moving forward…...
How To Avoid Buyer’s Remorse in Building Products

How To Avoid Buyer’s Remorse in Building Products

The home and building world was rocked recently by a new report that millennials who have purchased homes, to a very large degree, regret that decision. How did this happen? And what can you do about it? For years, the industry has struggled with mixed signals from...
At Trade Shows Like IBS/KBIS, Products Aren’t What’s Important

At Trade Shows Like IBS/KBIS, Products Aren’t What’s Important

The combined IBS/KBIS trade show – the center of the home & building products industry calendar – has just ended. Followed shortly by a glut of articles, blog posts and reviews highlighting the coolest, most innovative and most unusual products unveiled at the...