Marketing Home Products Within the Generational Housing Bubble

Welcome to the Kleber & Associates blog! Here’s the latest on Marketing Home Products Within the Generational Housing Bubble The Baby Boomers account for more than 78 million Americans and have been the primary catalyst for the bustling housing market during...

Marketing Home Products to Millennials

Generation Poised to Put U.S. Housing Market Back on Track According to Harvard’s State of the Nation’s Housing 2009 report, as reported by Reuters, America’s youngest generation – Millennials – offers a lifeline for the nation’s...

Regulation and Innovation Affect Marketing Home Products

The landscape of America is changing. Major modifications in our nation’s building codes have altered the way homes and communities are being designed and constructed. Those who are marketing home products have no doubt seen this national paradigm shift...

LUXURY BRANDING IN A “LOW” TIME

Despite some popular beliefs amid the barrage of negative media reports, the luxury housing market remains strong. The majority of today’s high-end consumers aren’t in danger of losing their homes. In fact, luxury homes, and the products installed in them,...