Marketing is harder than it looks. Whether it’s for home products, toothpaste or cat food, a simple idea could take months, even years to cultivate. Each year, companies spend millions of dollars trying to convince consumers to choose their products services...
Welcome to the Kleber & Associates blog! Here’s the latest on Sustainable Design: An Intro to the Green Lifestyle In today’s world where living a green life is all the rage and eco-friendly is labeled on every other product in the store, more and more...
Welcome to the Kleber & Associates blog! Here’s the latest on The 4 P’s of Integrated Marketing Communication How Marketing Home Products Benefits from Integrated Efforts Is it PR, or is it advertising? Or marketing? Or communications? At Kleber &...
Welcome to the Kleber & Associates blog! Here’s the latest on Staying True to Your Brand When Marketing Home Products Why Your Brand is Your Promise You know the story. When two or more businesspeople care about each other and want to work...
Welcome to the Kleber & Associates blog! Authenticity Must Ring True When Marketing Home Products. Here’s the latest… Today’s marketplace is flooded with news of companies trying to stay afloat and sustain market share. Then there are the...
