The state of public relations (PR) and marketing is in a constant state of flux — and in direct correlation to the change in public perceptions, attitudes, and behaviors. Social media and mobile communications have created a wealth of new opportunities for...
ATLANTA (March 6, 2017) – Kleber & Associates (K&A), an Atlanta based marketing and communications firm, today announced the appointment of Kathleen “Kat” Bowley as Senior Public Relations Account Director. “I have admired Kat’s...
You might have noticed that the public relations landscape is changing. Rapidly. Is your approach to PR changing with it? It used to be that the PR team worked separately, taking direction from the marketing department and developing the news angles for the product or...
ATLANTA (May 25, 2016) – As the economy re-gains traction for construction and housing starts, two national companies have named Atlanta-based Kleber & Associates (K&A) as their marketing agency of record across multiple marketing services. The selection...
Trade publications are perhaps one of the most important PR tools for home and building professionals. Because they reach a very focused target audience, many of our media efforts involve working with trade publications relevant to our industry. But just because...
