For those who say that social media is a fad might want to rethink their viewpoint the next time they sell their home.

LinkedIn has partnered with Rofo.com to create a real estate portal on LinkedIn, steering the real estate industry into social media.  The app will be called “Real Estate Pro,” and can be used by any agent with a LinkedIn profile.
“Real Estate Pro” displays residential and commercial listings and recently finished deals, but also posts market data within an agent’s local area.  Launched on the 23rd, “Real Estate Pro” creates a localized marketplace for brokers, and updates directly on the profile page of the user.
View the video below to see more about how this new app works.