Future for Domotex USA Uncertain / 2020 Show Highlights

Future for Domotex USA Uncertain / 2020 Show Highlights

For the second consecutive year, Domotex USA was held in Atlanta last week. While the inaugural event in 2019 welcomed some 280 exhibitors from 25 countries, this year’s show floor was surprisingly sparse. Only around 90 exhibitors displayed their products and...
Greenbuild 2019

Greenbuild 2019

The 2019 Greenbuild International Conference and Expo was held in Atlanta last week, attracting 20,000 attendees from the U.S. and abroad. Focused on “A New Living Standard,” the conference included four days of networking, educational sessions and green...
At Trade Shows Like IBS/KBIS, Products Aren’t What’s Important

At Trade Shows Like IBS/KBIS, Products Aren’t What’s Important

The combined IBS/KBIS trade show – the center of the home & building products industry calendar – has just ended. Followed shortly by a glut of articles, blog posts and reviews highlighting the coolest, most innovative and most unusual products unveiled at the...
How to Get More People Talking About Your Building Product

How to Get More People Talking About Your Building Product

If you don’t consider blogger engagement a crucial component of your marketing strategy, you should probably just stop reading this now. We’ll be here when you’re ready to get serious for influencing one of the most powerful, yet misunderstood,...