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July 2012 - Kleber and Associates

Get My Attention With Three Words

Welcome to the Kleber & Associates blog! Here’s the latest on Choosing Your Words Wisely It is with a heavy heart that I must confess that I am not a blogger…my attention span is much shorter than that. But so are the attention spans of the reporters...

The Un-Motivational Speech

Welcome to the Kleber & Associates blog! Here’s The Un-Motivational Speech Today, my mind is cluttered not with the nurture of the business – but with the nature of the beast. We all want to succeed. We need to be the best for ourselves, our clients,...

"Good" Problems For Housing? – Monthly Industry Review

After years of glut, could we actually be facing a housing shortage? June inventory of homes has plummeted 24% in the last 12 months, the largest annual drop in some 30 years. June’s existing home prices were up almost 8%, the strongest since February 2006 and...

Lessons From Football: IMC

Welcome to the Kleber & Associates blog! Here’s the latest on Integrated Marketing Communication (IMC) Recently a character on the popular television show Necessary Roughness reaped the repercussions of assigning his tweets to someone who did not understand...

Be More Social: The 4-1-1 Rule

Tippingpoint labs first introduced us to the idea of the 4-1-1 Rule for Twitter. In an effort to help all of us better manage our time on Twitter and to help guide us in the right content to be publishing, they suggest tweeting “4 pieces of relevant original...