Home & Building Blog
EFFECTIVE MARKETING FOR BUILDER PRODUCTS
As specialists in marketing for construction and construction business marketing, we at K&A have been dedicated to helping our clients in the residential and commercial building product industry grow their brands for over 35 years. We are passionate about what we do and are always motivated to start each day with a strong cup of coffee and the goal of making a positive impact for our clients. With a focus on building products and a deep understanding of the construction industry, we have become experts in the field and are proud to offer our specialized services to our clients.
Better Design for Small Spaces
In case you missed it, I had the pleasure of hosting a webinar last month with Leah Thayer of Daily 5 Remodel on the small-spaces trend for homes that has swept the nation. The trend toward larger homes in the U.S. stopped abruptly in 2007, and the resulting trend...
Learning from the Storm
This year has been one of the deadliest years on record for natural disasters in the US. So far, more than 500 people have been killed by tornadoes, and hurricane season is just around the corner. After the devastating tornado in Joplin, Missouri some officials are...
Overstuffed: Is less really more?
It seems the more you have, the more you need. What if Americans traded in all of their “somethings” for nearly nothing? The recent “extreme-downsizing” trend is becoming a tempting challenge for many, and – as their piles of possessions shrink – so do their homes. In...
Economic Prescription: Get Rid of the Foreclosures
Welcome to the Kleber & Associates blog! Here’s the latest on Economic Prescription: Get Rid of the Foreclosures This morning on CNBC’s Squawk Box, former Federal Reserve Chairman Alan Greenspan said one of the main keys to getting the housing market back on track...
Are You LinkedIn?
Welcome to the Kleber & Associates blog! Are You LinkedIn? Here’s the latest. LinkedIn has been getting a lot of media attention lately, namely for its recent public stock offering. But more importantly, LinkedIn is quickly becoming “The Place” to professionally...
Going Green: Upgrade or Buy New?
Welcome to the Kleber & Associates blog! Here’s the latest on Going Green: Upgrade or Buy New? In efforts to steer the US toward a more environmentally friendly and sustainable future, President Obama’s administration has implemented programs and initiatives to...
The New Luxury
Welcome to the Kleber & Associates blog! Here’s the latest on The New Luxury From bank meltdowns and housing market slumps to bail outs and fears of inflation, it’s hard to ignore the effects the recent recession has had on our lives. During the height of the...
Report: 2011 National Hardware Show
Welcome to the Kleber & Associates blog! Here’s the latest onthe 2011 National Hardware Show The National Hardware Show marked its 66th year with new categories, exhibitors and the unveiling of about 700 new products – all of which contributed to a highly...
Hand Over Your Wallet…to Google?
Welcome to the Kleber & Associates blog! Hand Over Your Wallet…to Google? .Here’s the latest. First we bartered, then we used cash, now plastic. What’s the next big change in commerce? How about your phone? If Google has its way, in just a few short years we’ll...
Thinking Outside the Box in Times Square
Welcome to the Kleber & Associates blog! Here’s the latest on Thinking Outside the Box in Times Square Why look at an advertisement when you can smell, feel or taste the product? Feeling the need to work out of the box, advertisers now consider experiential...
2011 Kitchen & Bath Industry Show Recap
Welcome to the Kleber & Associates blog! Here’s the latest on 2011 Kitchen & Bath Industry Show Recap Las Vegas, NV This year’s Kitchen & Bath show proved spirits are rising and purse strings are loosening a bit. A better turnout than last year, the show...
High Speed Barcodes: Cracking QR Code Usage
Welcome to the Kleber & Associates blog! Here’s the latest on High Speed Barcodes: Cracking QR Code Usage Last week’s KBIS show seemed decked out in black and white, as many exhibiting brands strategically posted barcodes for instant access to online information....
