Since the inception of corporate marketing, marketing professionals have posed the same two questions: what really drives consumer-purchasing habits? And, how can I use this information to increase my bottom line? Uncovering consumer inspiration One of my recent blogs...
June 2008 marks two of the building industry’s highly anticipated events the Southern Building Show & Conference (SBS) and PCBC. First up is SBS held this year in Kleber & Associates’ (K&A) own Atlanta backyard. Then it’s off to San...
Dual-Home Offices Despite the current state of the housing market and uncertain condition of the U.S. economy, the remodeling industry continues to experience growth. In honor of National Remodeling Month, it’s only fitting to look around the corner to the...
Despite some popular beliefs amid the barrage of negative media reports, the luxury housing market remains strong. The majority of today’s high-end consumers aren’t in danger of losing their homes. In fact, luxury homes, and the products installed in them,...
 As part of Kleber & Associates’ (K&A) extensive media contact program on behalf of our clients, the K&A Public Relations team travels to the front door of prominent media publications at least four times a year to deliver a...
The words “Happy New Year” can often roll off the tongue and sound so trite and ambiguous. How can we embrace such a concept when everything seems to be in a continuous state of turmoil? The world’s floating economies are anchored by the U.S. dollar...