No longer simply regarded as an industry buzzword, social media continues to escalate in popularity among both corporate marketers and agencies as a cost-effective and invaluable marketing strategy. The latest hype – using Facebook, Twittter, LinkedIn and blogs...
We’ve discussed “new consumerism” before, stating the current recession has led to vast changes in consumption attitudes and increasingly discerning consumers have also impacted marketing home products. Seemingly, our consumption-frenzied nation has...
No doubt the recession has changed most people’s consumption attitudes, creating an alteration of worldwide consumerism as we previously knew it. Today’s consumers have adopted the mantra, “it’s nifty to be thrifty,” looking for...
Are You Ready for 2010? How to Assess Your Marketing for the Coming Year I presented two topics at the 2009 Southern Building Show & Conference – “Marketing in a ‘Low’ Time” and “Eco-Friendly Building Trends.” Like other...
Welcome to the Kleber & Associates blog! Here’s the latest on Social Media Success in Marketing Home Products What Building a Campaign Really Takes It’s no secret that the advent and ever-increasing popularity of social media has changed the way...
Welcome to the Kleber & Associates blog! Search Engine Optimization Key to Marketing Home Products. Here’s the latest … Increase Your Company’s Web Presence Through Social Media Marketing The Internet is an incredibly valuable tool in our...
