On the heels of the first interest rate hike since 2006, I share Federal Reserve Chief Janet Yellen’s perspective and remain “…confident about the fundamentals driving the U.S. economy, the health of U.S. households and domestic spending.” Not...
What is Content Marketing? The concept behind content marketing is relatively easy to grasp. By producing and publishing content that has value, you will engage with potential customers on a level above and beyond simple advertising or direct marketing. The real key...
In a society of innovation and constant information, Twitter has become the go-to venue for fast, real-time updates and consumer-based input. In merely 140 characters, Twitter gives everyone a voice. Since its launch in 2006, the micro-blogging website has grown to...
Welcome to the Kleber & Associates blog! Here’s the latest on Taking Your Brand Social It may seem like everyone is aboard the social media train (and they probably are). But just because everyone else is doing it – should your brand go social...
Welcome to the Kleber & Associates blog! Here’s the latest on The New Facebook Insights By now I’m sure you’ve either asked or been asked one of the following questions: “Why should my business be involved in social media?”…...
