Even before COVID-19 hit our shores, much of American commerce has been trending toward digital purchases. According to recent U.S. Department of Commerce quarterly e-commerce figures, consumers spent $602 billion online with U.S. merchants in 2019… up 15...
The COVID-19 pandemic has produced an unexpected treasure-trove of marketing data. And opportunity. Building Product Brand market watchers have anticipated that this moment is a golden opportunity to interact and engage with a captive, largely homebound...
Amidst the uncertainty, we’re all trying to settle into the “new normal.” One thing is for certain: this moment provides building product brands with opportunities to grow business partner relationships… now in refreshing, new ways. As a...
The one constant in business (and life) is change… and the speediest changes are often reflected through technology. As technology evolves, it alters the landscape of various industries – changing how customers interact with and what they expect from...
Market researchers are obsessed with data. Day in and day out, they face that boundless frontier called the internet… endlessly mining its depths for useful information. They hold onto this vast database of research — counting their precious...
