Replicating the Wow Factor in a Virtual World

Replicating the Wow Factor in a Virtual World

For building product brands big and small, the tempo of each year often revolves around a core trade show calendar. After all, most manufacturers allocate a significant amount of their annual marketing budget to trade shows — as these events are critically...
At Trade Shows Like IBS/KBIS, Products Aren’t What’s Important

At Trade Shows Like IBS/KBIS, Products Aren’t What’s Important

The combined IBS/KBIS trade show – the center of the home & building products industry calendar – has just ended. Followed shortly by a glut of articles, blog posts and reviews highlighting the coolest, most innovative and most unusual products unveiled at the...
Is CES killing KBIS?

Is CES killing KBIS?

It’s that time of year, again, when all of the top brands in kitchen and bath products gather in a warm, gaudy playground of a city to display their wares. Just a few years ago, you might have assumed we meant the Kitchen & Bath Show (KBIS), held this year...

KBIS 2012 Show Report

Welcome to the Kleber & Associates blog! Here’s the latest on KBIS 2012 Show Report Amid a backdrop of strong earnings reports by PulteGroup, Ryland and Meritage Homes – while coinciding with the NAR’s pending home sales index rising to its...