![[K&A] Paid Media and Earned Coverage Changes for Building Products](https://kleber3v.wpenginepowered.com/wp-content/uploads/2023/03/PESO2023_02.png)
Five Ways to Measure Social Media Success for Building Product Brands
One of the highest returns on investment for client brands continues to be influencer marketing. As such, our team relies on a set of metrics… to measure each campaign’s effectiveness. While we consider a host of benchmarks — for example,...
How to “Influence the Influencers” | Ebook
Social media has moved far beyond the novelty stage — and for many — is an integral part of daily life. All the while, suburban homeowners are scooping up products mentioned by home and lifestyle influencers like Chip and Joanna Gaines. Home cooks are...
Using Attraction Marketing to Build Trust for Building Product
All too often, the way brands try to motivate a prospect towards purchase — is to show the product — and then encourage the sale… by touting a long list of features and benefits. Indeed, the world is full of messages that shout: “buy me!”...Our Top 5 Most Read Stories of 2021
There’s an old saying that goes, “Put your money where your mouth is.” It essentially means that rather than just talking about a problem, you should do something about it. Using your time, efforts, and — of course — money. Stanley Black...
Latest Tweets:
Experts Share 2023’s Top Outdoor Living Trends And Ideas
#HomeOwners #LuxuryHomes #OutdoorLiving #HomeDesign
https://bit.ly/3ICHHgq
These ancient ‘cob houses’ may be the key to building cheap sustainable homes: ‘All the comforts of home and the natural world’
#HomeBuilding #SustainableHomes
https://bit.ly/3KkAD9A
Mortgage demand surged after Fed signaled potential pause in rate hikes
#HousingMarket #HomePrices #MortgageRates
https://cnb.cx/3MiOYUX