Surfaces Expo continues to exhibit a broad view of flooring trends, flooring technology advancements and refreshing flooring ideas. This year the industry rallied, with traffic up approximately 15% over last year. Perhaps we are beginning to see, ever so...
Welcome to the Kleber & Associates blog! Here’s the latest on 12 Macro Trends Affecting Marketing Home Products in a Changing Business Landscape The major forces that shape our societies—from politics and environmental developments to financial...
An In-depth Look at Today’s Corporate Culture As business owners, it’s crucial to not only understand the distinctive groups of generations and individuals that make up your staff, but also what defining life events shape their attitudes, workplace...
Brands are trading-up from their historic roots and traditional marketing methods to meet the appeal of today’s tech-savvy consumers. Take Rubik’s Cube for example. This iconic brand of the 1970s has evolved from the original manual version to an ingenious...
Any marketer knows that the creation and implementation of an effective media campaign is a marathon of both the mind and matter . . . a demonstration of endurance, persistence and creative strategy that can give you a leg up on your competition. This is especially...
