Why a Woman’s Role… is in the Building Industry

Since 1995, March has been dubbed “Women’s History Month.” Each year the many accomplishments made by women are highlighted and celebrated. Women continue to break through glass ceilings, as better career opportunities are increasingly available...

Women in Building Trades

Women continue to break glass ceilings, and the building industry is no exception. Nearly 10% of the building trade workforce is female, and that number is on the rise. The 2008 economic recession sent shockwaves through the building industry, stalling new...

Women’s Growing Influence in the Building Trades

No matter what your political sentiments, it’s hard not to be moved by the recent passing of Supreme Court Justice Ruth Bader Ginsburg. Known in recent years as the “Notorious RBG”, Ginsburg exemplified a spirit of fierce determination along with...

Marketing to One of Your Most Influential Customers

It’s probably no surprise that women drive most household purchasing decisions. Women currently control $7 trillion in U.S. spending. In fact, women today account for 85 percent of all purchases and drive 70 to 80 percent of all consumer spending....

CertainTeed Becomes Gold Sponsor for National Women in Roofing

(MALVERN, Pa.) — CertainTeed, a leading North American brand of building products, is pleased to announce its commitment as a Gold-level sponsor of National Women in Roofing (NWIR), a volunteer-based organization that supports the careers of women roofing...